PASL Announces Ball and Apparel Partner


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The Premier Arena Soccer League (PASL) has selected Hummel as its official ball and apparel partner for the 2023-2024 season.

This partnership provides teams in the Premier division with $4,500 annual promotional credit at MSRP/Retail value per team to cover the cost of fully custom home and away kits for 20 players per team. Premier division teams will also recieve 36 match balls free of charge.

"The objective with each potential league-wide partnership is to find the best value for our member teams while maintaining a high standard of quality." Said Commissioner Devon Joslin. He continued, "Hummel is a great brand with a long history of excellence in sports apparel and equipment. Our visions aligned for the future of Arena Soccer and minifutbol in North America. I'm excited to officially offer the benefits of this partnership to our member teams this coming season."

This partnership also provides member teams the following:

  • Discount: 35% discount on all purchases placed by teams to cover training, staff and travel gear for Premier and Open division teams.
  • Affiliate programs receive 30% discount off MSRP/Retail pricing.
  • Marketing: Full access to hummel PRO Design Studio and hummel PRO Marketing Package.
  • Club Shop: Hummel will set-up/manage a PASL club shop and individual club shops.
  • Teams have $0 (no set-up) costs or inventory risk – just profit.
  • Teams will earn 25% of all sales back in cash credit on account.
  • Additional match/training balls are available for purchase at a 35% discount.

The PASL plans to announce more partnerships in the coming weeks.

League operations or membership inquiries contact:

Joe Brefczynski | Joe@josvon.com

About Hummel:

We have been in the game of SPORT for almost 100 years. It’s our passion. We honour the camaraderie, celebrate the wins, and applaud the ability to play, share and enjoy sport throughout life. It’s our HERITAGE and nothing makes us prouder. It defines and shapes our designs, sponsorships, people, teams, and initiatives.

Our CHARACTER is defined by joint team effort. We are challengers that won’t conform. We aren’t afraid to take a stand and speak up for what we believe. No matter what we do, we’re doing it together. Taking on every challenge we face. Because it takes courage to drive change. To stand out. And that’s our attitude.

At heart, we are shaped by our DANISHNESS. We fight for equality and inclusivity. For us, the pitch is not a battlefield. It’s an arena to share greatness. And we’re always driven by progress. Bringing honesty, heart, and passion to the game. It is our core. Our home – and our culture.

Above all, we love the game and don’t hesitate to bring KARMA into play when the opportunity arises. Because we believe there are important fights to be fought outside the pitch too. We support the anti-heroes, lift up the underdogs and challenge conventions. And we fight for inclusive communities, empowerment, and game changing perspectives.

This is how we CHANGE THE WORLD THROUGH SPORT. One game at the time

Let's Play.

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